About us 

Founded in 1992 and headquartered in San Jose, California, NetApp specializes in helping our customers get the most out of their data with industry-leading cloud data services, storage systems, and software.

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Our history

NetApp got its start way back in 1992, when using the internet meant dialing up and hearing beeps, crackles, and eeps. By tech company standards we’ve seen it all, and we’ve not only survived, we’ve thrived. That’s because we’ve kept our focus on one thing—the data. Continuously improving how it’s managed, stored, analyzed, protected, and moved.

Throughout our history we’ve managed to shift and grow with different waves of change. In fact, we ran toward those waves and popped up riding them like Kelly Slater. Our strategy has always been shaped around helping our customers embrace the full potential of new technologies—from the rise of the internet, to helping large enterprise customers in vertical markets, to bringing new systems to market. And today, we’re focused on unlocking the best of cloud by partnering with the world’s biggest cloud providers.

Of course, the future will be filled with many more waves of change. We’ll be the ones running toward them, adapting and developing our knowledge, and enabling others to enjoy the ride.

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1992: Birth of an industry and storage efficiency

NetApp opens for business, launches Snapshot™ technology, and emerges as an innovator of NAS systems.

2000: Data protection becomes increasingly affordable

NetApp releases SnapMirror® replication technology.

2002: Unified storage operations become the norm

NetApp creates the first unified SAN and NAS appliances.

2004: Ability to compound storage efficiencies introduced

NetApp releases thin provisioning and FlexClone® technology.
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2007: Customers want to maximize the benefits of virtualized environments

NetApp creates the first unified deduplication for primary and secondary storage.

2012: Demand for more agile data infrastructures

NetApp is the first to extend data center agility by enabling scale-out across unified SAN and NAS systems.

2015: Customers want to better understand their data

NetApp enables the data fabric, helping companies understand their data strategy holistically.

2016: Integrating traditional and emerging technologies

NetApp® ONTAP® software centralizes data management across flash, disk, and cloud.

Today: Being cloud-first, a new chapter of growth

NetApp is the only provider that can unlock the best of cloud for its customers.

Our focus

We bring the enterprise-grade data services you rely on into the cloud, and the simple flexibility of cloud into the data center. And we do it with industry-leading solutions that work across diverse environments and the world’s biggest clouds.

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Native cloud services

NetApp® native cloud services have the deepest integration in the world’s biggest clouds.

Cloud storage technology

Leader in cloud storage technology, recognized by both industry analysts and partners.

Simple cloud management

Simple cloud management capabilities connect, protect, monitor, and analyze data.

Enterprise-grade cloud capabilities

Enterprise-grade capabilities and certifications run critical business apps in the cloud.

Cloudlike flexibility

Take advantage of flexible cloudlike consumption options on your premises and across our portfolio.

Openness and independence

Openness and independence you can trust, with a strong ecosystem of cloud partners.

Our customers

Sometimes the best way to learn about a company is through the experiences of its customers. Whatever your industry or needs, explore a few pertinent customer success stories to shine a light on our industry-leading technology and expertise.

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Our expectations of NetApp were equal to the trust we have in such a great brand. The partnership we experienced exceeded those expectations.

Burak Demircan, IT Infrastructure and Operations Manager, Mercedes-Benz Türk

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NetApp has managed data for every CG animated film that’s been produced at DreamWorks.

Skottie Miller, Technology Fellow, DreamWorks

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All of the servers that run the analytics depend on NetApp storage as well as Virtual Machines that run on NetApp storage. It's critical that we have systems that are always up and running, and always up and running well.

Greg Weld, Senior Converged Infrastructure Engineer, FICO

Data storage containers

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I'm excited that we can leverage NetApp as a partner because they're the experts in the technology of storage and synchronization and block-level storage and Amazon Web Services as a way to solve our problems.

Noah Brunn, Senior Infrastructure Analyst, Arc’teryx

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Our values

Our values inform our decisions about everything we do, from customer interactions and social causes to designing solutions and supporting our employees. They even come into play when we’re choosing paint colors for our office walls.

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We’re shaping the future of cloud by taking a step back from what the technology looks like today. We spot opportunities that others in our industry miss, and we get to work on them first.


We're not mavericks, but we do tend to make our own rules. We approach every challenge with fresh eyes, whether it’s a customer need or an existential threat to their business.


People who understand cloud technology know to come to us first. We’re big believers in a narrow niche with expertise that runs deep, and we hire in our own image.


The brains and expertise on the NetApp team mean that we can help our customers push the limits beyond what they ever thought could be possible. And we get a kick out of that every time.
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Make your move

There couldn’t be a better time than right now for your digital transformation. And the smartest move you can make is to join forces with NetApp today.

Contact us

No matter what solutions, products, or services you’re interested in, we’d love to talk.

Find a partner

Partner purchasing options include the following:

Trials and test drives

Explore your options for easily and seamlessly getting started with NetApp today.